Papyrus Research is a full service market research consultancy, specialising in business to business and public sector research.

 

How do we work?

We pride ourselves on bringing you the very best in service, expertise and creative thinking. At Papyrus Research we believe that market research should be:

Commercial – delivering actionable results to improve your bottom line.

Hassle-free – so you can get on with your own job!

Professional – conducted with integrity and respect, in line with industry best practice.

We’ll work with you to understand exactly what you need, map out clear objectives for your research, and create a bespoke programme to ensure every objective is met.

We’ll keep you up to date every step of the way, with a dedicated account manager to ensure you’re never left in the dark. We collaborate with a select band of very clever associates, who can provide everything from custom software development to foreign language interviewing.

People

Soo Darcy

Managing Director

For the past 15 years Soo has been helping businesses to grow their client base, improve their market position and develop their brand. Having worked in research agencies in London and Newcastle, she has designed, executed and delivered qualitative, quantitative and desk research projects for clients including global law firms and insurers, a blue-chip IT company, SMEs and a range of public sector organisations.

Soo has interviewed thousands of respondents including C-Suites, general counsel, MPs and managing directors. She is a trained interviewer and focus group moderator, and is the author of Digital Copyright and IP: Protecting Your Organisation (2013); Ahead of the Game: Competitive Intelligence Strategies for Sustained Advantage (2012); and Competitive Intelligence for Law Firms (2009). Soo holds a BA in English, an MA in Modern & Contemporary Studies and a GDip in Law.

In her spare time Soo collects children, horses, rats and guinea pigs.

Kieran Darcy

Director

Kieran is a highly experienced software developer who has specialised for the past 20 years in the market research sector. As such, he has an exceptional command of the technical aspects of market research and data collection, including survey design, user interfaces, complex databases and sample management. Over the course of his career he has produced several bespoke packages including a client feedback system now in use by some of the world’s biggest law firms, as well as sample management and data collection systems used by call centres in several research agencies.

Kieran’s combined skills and experience put him in a unique position to provide adaptable, clever solutions to complex technical problems. He enjoys working in client-facing roles and has often worked closely with clients to create bespoke software packages. His skills have been successfully used to tempt even the hardest-to-engage respondents to complete surveys – including doctors, IT professionals and lawyers. Kieran is an active member of the North East England technical community, co-running the Python North East group, and holds a distinction MSc in Computer Science from Newcastle University.